Our Website is LIVE! Here’s a look into our digital revamp journey.
Although 2020 will always be remembered as the year of COVID-19, it will also be remembered as the year many small businesses triumphed in overcoming/adapting to the unexpected hurdles the pandemic threw their way - us included!
According to research conducted by the Connected Commerce Council “Seventy percent of small businesses say digital tools have been useful to them during the COVID crisis”. If that isn’t a statistic that makes a small business owner’s sit up and listen, then I'm not sure what is! We identified that this was an opportunity to revamp our brand across all relevant digital channels this included our website, LinkedIn profile, Instagram page and also giving our trusty Facebook page a little bit of TLC!
We enlisted the help of a marketing brain to steer the process for us whilst we continued to keep the Finch Signs business running safely throughout the year. The aim of our new website was to act as a portfolio of the high quality work we achieve week in, week out - We might be small but we’re among the best in the business when it comes to all things signage.
We decided to join up with The Ivy Rose Agency to help bring our custom site to life; they understood immediately what we needed to do to achieve our goals and began building the site for us. We had regular reviews with them to ensure the build was simple and fit for purpose - Safe to say we think they did an outstanding job!
It was important to us to make the user journey on the site as simple as possible, our customers need answers quickly, clearly and efficiently - Our collaborative work with The Ivy Rose Agency designed the site to meet those exact needs. See the service you need? Great, head on over to the ‘Contact Us’ page to get in touch. Don’t see the service you need? Remember, we offer bespoke solutions to all branding needs and are always willing to talk through your ideas!
Next up; we needed new photography - Introducing our exceptional local media team, Eldraw Creative Media. These guys not only provided us with new head shots for the team but also a full suite of professional photography of our latest work (including behind the scenes), site photography and a fully branded company promotional video!
Check out our ‘Gallery’ page to see not only the latest work from 2020/21 but also behind the scenes at our Northamptonshire based site.
We’re a small family business proud to be supporting other small businesses locally. A big thank you to The Ivy Rose Agency and Eldraw Creative Media for working with us on this passion project of ours.
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